What a time we’re living in. What a time to be a small business. While most of us are happy to “shelter in place” for the greater good, entrepreneurs have a VERY hard time slowing [...]
Hiring the perfect person to join your team can be a daunting task – especially when it comes to hiring a marketer. When a company decides to outsource their marketing to an agency, they unlock [...]
As you may have seen, Elysium just updated our website. It was long overdue, as we are turning 5 soon, and our website had not changed much since inception. The ironic part about it is [...]
Dear Basecamp, I’m writing this letter to you to say, thank you! Honestly, I could thank you one hundred million times and it still wouldn’t begin to justify all that you’ve done for me and my [...]
“Don’t forget, if there’s printing involved, you might as well make the ink say something interesting.” – Charles Hopper As a marketer, I’m always inspecting how companies use their brands and why they chose the [...]
Marketing is one of the most essential business processes. It brings in customers, creates brand awareness and visibility, and helps businesses to reach consumers using a wide variety of creative strategies. But marketing is not [...]
A – Advertise Social media has so many (sometimes too many) capabilities. You can target people based on household income, job title, location, interests and so much more! Although this may be intimidating… don’t worry! We’re [...]
A few weeks ago, the Elysium team hopped a flight to Atlanta to attend the Social Media Shakeup Conference. We were excited to grow our knowledge of all things social media and learn best practices [...]
Keeping a company “on brand” and “on season” can be deceptively hard. A well-functioning brand relies heavily on consistency in its design choices to create cohesion and establish a sense of trust and familiarity with [...]
By now, everyone has at least heard of the huge disaster of a festival that never was. For those of you who don’t know, the Fyre Music Festival was supposed to be the festival to [...]
