Email Marketing
Cantina Feliz Seafood Highlight
Opportunity
Cantina Feliz is a beloved Mexican restaurant in the Philadelphia suburbs. As a tie-in to the summer months, they wanted to highlight their seafood items and specials to guests.
Outcome
Elysium Marketing Group designed an email to highlight these offerings while introducing a pop of blue into their already vibrant branding, as a nod to the items that were being highlighted. After incorporating a clear call-to-action and deploying the email with a subject line that contained an emoji, this email had a 46% open rate and 9% CTR – that’s 26.5% higher of an open rate than the restaurant industry average.