Digital Marketing Tips from Elysium Marketing Group. Tips that you easily can implement in your business. We help your business thrive.
We’ve written before about the importance of Brand Guidelines and consistency in branding; however, another crucial part of branding is differentiating your brand from your competitors, so you stand out. Color Differentiation Although consistency is [...]
The holidays are already here, and although most of the planning should have been completed months ago, and you should have already started your holiday marketing campaigns, here are a few quick tips to keep [...]
Marketing best practices continue to evolve and shift, especially as it pertains to online channels. Harnessing the power of digital marketing is increasingly important for all businesses, as digital marketing offers the best bang for [...]
I’m always telling clients that their brands should be consistent, differentiated, and tell their story. However, telling the brand story can be a tough concept to grasp. What is my brand beyond my logo and [...]
An experienced digital marketing agency has the marketing expertise to help franchise businesses develop robust strategies to generate profitable results across locations. Below, we explore the basics of franchise marketing and effective practices for each [...]
The demand for digital marketing efforts continues to grow. According to Global Industry Analysts (GIA), the global market for digital advertising and marketing is projected to reach $768.2B by 2026, growing at a compound annual [...]
Women’s History Month is a month-long celebration dedicated to recognizing and celebrating the contributions women have made over the course of history. Throughout the month of March, it’s a time to reflect on how those [...]
A quality website is important for every business. A recent Salesforce study shows 87% of shoppers perform online research before making purchases, so it’s ideal to build a website where potential clients can easily [...]
Let’s start with the basics - PPC stands for Pay Per Click so when you are running PPC advertising you are paying for every click your account receives. Google Ads, Facebook & Instagram Ads, LinkedIn [...]
Is working with a marketing agency right for you? A new calendar year can be the optimal time to start thinking or reevaluating your marketing strategy. Is your marketing working for you? Is it [...]
