While many of the same tactics are used for Franchise Marketing and Marketing in general, there are clear-cut differences to keep in mind when you’re strategizing how to market a franchise. Franchise marketing consists of [...]
Every industry has their own jargon, and marketing is no exception! On any given day, you can hear the Elysium Marketing Team talking to one another using terms related to marketing strategy and marketing creative. [...]
Where do I start? What is the correct or best medium? What topic should I choose? These are some questions you may have when you begin to think about content marketing. Although content marketing may [...]
A quality website is important for every business. A recent Salesforce study shows 87% of shoppers perform online research before making purchases, so it’s ideal to build a website where potential clients can easily access [...]
Let’s start with the basics - PPC stands for Pay Per Click so when you are running PPC advertising you are paying for every click your account receives. Google Ads, Facebook & Instagram Ads, LinkedIn [...]
1) Continue to communicate - Communication is key. Communicating clearly to your team and your clients about what’s going on and what the plan is. Human nature is to be uncomfortable with the unknown, so [...]
A – Advertise Social media has so many (sometimes too many) capabilities. You can target people based on household income, job title, location, interests and so much more! Although this may be intimidating… don’t worry! [...]
Is working with a marketing agency right for you? A new calendar year can be the optimal time to start thinking or reevaluating your marketing strategy. Is your marketing working for you? Is it [...]
Oh 2020. How we had such high hopes for you. Any year you start a business, you know the odds are stacked against you. However, this year holds the cake for testing each and every [...]
It’s that time of year again and since this year has been such a bust, we’re even more excited to share something happy and offer some of our favorite suggestions for holiday gifts in 2020!!! [...]
Every business begins as a small business, right? Starting off with a strong strategic marketing plan from the get go will allow you to figure out what works and be able to scale at [...]
Philadelphia marketing agency, Elysium Marketing Group, was awarded two gold awards by the Academy of Interactive and Visual Arts in the 16th Annual Davey Awards. The marketing firm was recognized for their work in [...]
